Brand Extensions are a typical event. As brand administrators look to get more income from existing items, they regularly try to amplify the brand into a marginally diverse classification. In the event that I offer paper towels, then my clients will probably purchase facial tissues from me also. That is a little stride for your buyer to take on the off chance that they like brand. Most “brand extension”, similar to the paper towel illustration, make a little stride and move to a comparative item taking into account comparable components.